Silgan Dispensing is an international leader in designing, developing, and issuing highly engineered pumps and sprayers in the home, health, and beauty markets.
Silgan declares introducing its new unit dose closure MeaSURE 2, a self-measuring, automatic-dosing closure that consistently dispenses the correct amount of liquid with an effortless squeeze.
The enhanced engine within MeaSURE 2 boasts improved accuracy (+-10%) and consistency over the previous generation. It functions with various formulas and viscosities and extends the closure’s application across the laundry, exterior cleaning, lawn, garden, personal care, oral care, and auto care markets.
An added silicone valve in the engine represents zero mess and leakage during benefit and transport.
Additionally, the closure is e-commerce certified, passing Amazon’s ISTA-6 packaging test with no damage, denting, or leaks.
“This next evolution of our MeaSURE closure is an opportunity to delight consumers with the ease, accuracy, and mess-free dispensing that a self-dosing closure ensures,” said Lee Luo, Senior Manager of Global Category Development, Home and Personal Care at Silgan Dispensing. “The best part is less wasted product from spills and leaks and no more guessing about dispensing the right amount. MeaSURE 2 offers brands a distinct opportunity to differentiate their products through its elevated user experience.”
Initially introduced in 2020, the first generation of MeaSURE™ was used to measure and dispense concentrated cleaning products. That product iteration will be retired, and MeaSURE™ 2 will replace it as the stock option across the markets listed above.