Apple is creating the world’s most innovative electronic gadgets from recycled materials. Soon it will perform them all with clean energy and no carbon footprint. Some say it’s impossible. At Apple, think differently.
How the iPhone 12 responsible for the sustainable environment
The first smartphone with 100 percent recycled rare earth elements in all magnets. It is made with better materials such as 99% recycled tungsten and 98% recycled rare earth elements.
It has Smarter chemistry:-
• Arsenic-free display glass
• Brominated flame retardant–free
• PVC-free • Beryllium-free
Apple has taken responsibility for their products at every stage; they take responsibility for their products completely their life cycles—including the materials they are made of, the people who assemble them. And how they are recycled at the end of life. And apple focus on the areas where they can make the most significant variation for our planet: decreasing our impact on climate change, conserving necessary resources, and using safer materials.
iPhone 12 Box Packaging
Lighter on the planet. Right out of the box.
Low-Carbon Design – The Package and Ship iPhone 12 packaging is manufactured with 100 percent recycled and responsibly sourced wood fiber. To improve our packaging, we are working to reduce plastics, increase recycled content, and use less packaging overall.
All of the wood fiber in our packaging is either recycled or comes from responsibly managed forests.9 And we have defended or created enough managed forests responsibly to satisfy all the virgin wood fiber we use in our packaging.
This assures working forests can regrow and continue to clean our air and purify our water. With the replacement of select inbox accessories, we decreased the weight of the iPhone 12 packaging by 39 percent, and we reduced the carbon footprint from shipping. And for the first time, we have replaced plastic films that protect the display with ones made from fiber, one step closer to defeating plastics in our packaging.
93% of the packaging is fiber-based due to our job to use less plastic in packaging.
72% recycled content in fiber packaging
100% of the natural wood fiber in the packaging comes from responsibly maintained forests
Plastic – Apple is transitioning to plastics from renewable or recycled causes as alternatives to fossil fuel-based plastics. For iPhone 12, apple use 35 percent or more recycled plastic in 14 elements.
Contributing to reducing the Carbon footprint
Apple continues to make progress in reducing Apple’s contribution to climate change—by focusing on making energy-efficient products with renewable or recycled materials and with renewable energy. Suppliers’ use of renewable energy through our Supplier Clean Energy Program and removal of select inbox accessories helped reduce emissions from production and transport of the iPhone 12.
And we continue to use low-carbon aluminum in the enclosure smelted using hydroelectricity rather than fossil fuels. Overall, with the inclusion of next-generation 5G technology, the iPhone 12 carbon footprint is about the same as the previous generation.4 Apple is committed to using carbon life cycle assessments to identify opportunities to drive down product greenhouse gas emissions.
Apple Recover process
Return your product with Apple Trade-In, and we’ll ensure it has a long life or recycle it for free.
iPhone recycling process
We designed a disassembly robot, Daisy, to take apart iPhone devices into distinct components. Dave, our newest disassembly robot, takes the next step: disassembling the Taptic Engine to recover materials like rare earth elements and tungsten.
To make the most significant impact on our carbon footprint, we focus our efforts on the most carbon-intensive components — and then we reduce their footprint. By redesigning, reengineering, and rethinking the materials and energy that Apple products use, we can further decrease the carbon emissions generated from making them. Since 2008 the average power consumed by Apple products has reduced by 73%. When you multiply these savings by all the Apple devices globally, you can see the difference it makes.
Apple Inc. Officially goes green
All of Apple’s offices, stores, and data centers in 44 countries are powered by 100% renewable electricity sources. Most of that electricity comes from projects we helped create, making our renewable electricity investments among the largest from a non-energy company. When we need more, we buy renewable electricity from nearby markets or local utility companies. This significant transition to renewable electricity and our other environmental efforts led to our receiving a United Nations 2019 Global Climate Action Award. As we continue to grow, we’ll continue running on clean energy.
Data centers are buildings filled with servers that help run your favorite Apple apps and services. But it takes a lot of energy to send your iMessages and keep your personal information up to date with iCloud. Data centers are our most enormous corporate energy loads. We take pride in ensuring that all of our buildings conserve energy and water, reduce waste, and use 100% renewable electricity.
Employee commute and business travel account for about 2% of our carbon footprint. But we recognize that emissions from the transportation we use to get to work and conduct business are challenging to avoid. So we’ve focused our efforts on covering these emissions through responsible carbon-offset projects. As of April 1, 2020, the commute and business travel of more than 132,000 Apple employees are covered, making our entire corporate footprint officially carbon neutral. And yes, this includes our Apple Maps vehicle fleet too.
Apple is investing in some wild ideas
Carbon Solutions Fund – Science tells us that we need to be carbon neutral as a planet by 2050. And the climate change threat we’re facing is too big for one company to solve alone. To help address the carbon emissions, we can’t yet avoid, we’re rethinking how to remove excess carbon from the atmosphere. That’s why we created a first-of-its-kind fund in partnership with Conservation International that will help protect and restore the world’s forests, wetlands, and grasslands to remove excess carbon from our atmosphere — forever. This is more than buying carbon credits. This is an investment in nature that provides meaningful returns for both people and the planet. Over time, we hope others will join us in this venture to ensure these critical ecosystems’ health and livelihood.
Colombian Mangroves – We also partnered with Conservation International to restore and protect a 27,000-acre mangrove forest on Colombia’s coast. Our partnership helps to pioneer a new method for measuring the “blue carbon” that mangrove trees store in roots and soil below the waterline. Mangroves are essential to fighting climate change because they can store ten times more carbon than trees on the land. The mangroves we helped protect the power to keep 1 million metric tons of CO2 over the project’s lifetime. In just two years, this project could remove the emissions our Maps vehicle fleet would generate for the next ten years — while also protecting coastal ecosystems and communities.
Kenyan Savannas – We’re working with Conservation International to naturally restore the degraded savannas of the Chyulu Hills in Kenya. Our efforts will help regenerate this ecosystem through community governance to resolve these savannas’ issues from thriving. Not only will this project help remove up to 4 metric tons of CO2 per hectare per year, but it will also demonstrate how community-driven approaches to natural regeneration can better support rural livelihoods.